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Tessa Kriesel

Edit your context as fields, not JSON

Parts of the context page used to hand you a block of raw JSON to edit by hand, where one misplaced comma meant the save failed.

context

Parts of the context page used to hand you a block of raw JSON to edit by hand, where one misplaced comma meant the save failed.

  • Your ICP is now four labelled fields: definition, decision maker, primary use case, and jobs to be done.
  • Competitors, messaging pillars, proof points, hypotheses and customer quotes are rows with add and remove buttons.
  • Nothing you have not touched gets rewritten when you save, so older or richer entries survive editing a different field.

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